2014年4月21日 星期一

Week #10 / Entry #1 : Dog Chow


⧑ Main Message -The picture shows a woman feeding her dog, and the dog seems like a garbage can. People should use the best food to feed their dogs, not garbage.

⧑ Target Audience - People who already has dogs or who have a plan to keep one. The range can be from teenagers to adults who love dogs. 

⧑ Effectiveness - I think this ad is very effective and impressive. Dogs are humans'friends, so we should be good to them. People will keep this in mind because the image is very creative. 

⧑ Content Relevancy - Advertising Execution Techniques.

⧑ Content Support - The ad use humor to demonstrate what it want to express. The shape of the dogs is funny.

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