⧑ Main Message - The ad use one of the Simpson's character to describe the effect of using the Dove product. The slogan "Say goodbye to sickness, say hello to movement" clearly points out that after using the product, consumer's hair will become smooth.
⧑ Target Audience - The target audience might be teenagers because the youth may be familiar to Simpson. In my case, the picture of this ad quickly raised my attention because this is my first time to see the character wear her hair down. Therefore, it easily left a great impression on my mind.
⧑ Effectiveness - Personally, I think this ad is very effective. The picture of it is not only interesting but also impressive. The picture clearly represents the message of this ad.
⧑ Content Relevancy - In class we discussed that a good ad should be impressive and persuasive to customers, and I think this ad contains both of them.
⧑ Content Support - The image of this ad clearly describes the information and makes the ad successful.
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